Tag: startups

How to Lock in Your Brand Position Before Dinner Tonight

How to Lock in Your Brand Position Before Dinner Tonight

The one-sentence struggle Last week, I remembered a chat I had with a founder friend....
Why Most Startup Brands Fail (And How to Avoid It)

Why Most Startup Brands Fail (And How to Avoid It)

A few months back, I was in a Zoom call with a client from New...
Overcoming Branding Struggles Faced by Technology Startups

Overcoming Branding Struggles Faced by Technology Startups

In today's fast-paced and constantly evolving world of technology, startups face significant challenges when it...