Brand Development
Made Simple

Author: Chester Binalla

10 Branding Misconceptions You Need to Leave Behind!

10 Branding Misconceptions You Need to Leave Behind!

Hey, how’s it going?  Look closely at the blurred burger meal in the header image—think...
5 Simple Steps to Boost Your Brand’s Visibility

5 Simple Steps to Boost Your Brand’s Visibility

The other day, I was listening to Zig Ziglar on Spotify. One of his topics...
Essential Deliverables You Need From Your Logo Designer

Essential Deliverables You Need From Your Logo Designer

A while back, I worked with a client on a rebranding and website redesign project....
How To Use Color Psychology to Make Your Brand Stand Out

How To Use Color Psychology to Make Your Brand Stand Out

Have you ever wondered why certain brands seem to capture attention immediately? Meanwhile, others struggle...
Understanding Rebrand: When and How to Do It

Understanding Rebrand: When and How to Do It

I’ve always loved running. It’s my way of clearing my head and staying healthy. But...
How Can AI and Automation Boost Your Brand’s Growth

How Can AI and Automation Boost Your Brand’s Growth

Hey there! I'm glad you're here and hope this article finds you well. Grab your...
How to Make Your Brand Deeply Connect with People

How to Make Your Brand Deeply Connect with People

Hey! Wherever you are right now I hope you are having a great day. Today,...
Strong Purpose Can Set Your Business Apart

Strong Purpose Can Set Your Business Apart

Hey there! I know it’s been a while since my last post. I’ve been busy...
Top 7 Branding Mistakes Start-ups Should Avoid

Top 7 Branding Mistakes Start-ups Should Avoid

Congratulations on starting your own business! Creating a brand from scratch is an exciting journey,...
Understanding Your Target Audience: A Guide for Successful Engagement

Understanding Your Target Audience: A Guide for Successful Engagement

Hey there! Have you ever wondered how some businesses effortlessly capture the hearts and minds...