Since 2009, Leios Derma has been developing scientifically formulated cosmeceuticals based in Milan. With their own research centers and clinical laboratories, they have developed scientific formulations and sophisticated skincare products that just simply work. Because of this, they earned the tagline “Your skincare ritual”.
Location: Milan, Italy
Client Type: Cosmeceuticals
Project Type: Branding
The Challenge: Leios Derma is an Italian skincare brand targeting western women in their mid-20s to early 40s, with an intelligent and stylish brand. My challenge was to bring energy, excitement, and consistency to the brand.
The Approach: I was given the GO signal to freestyle the brand identity. I created a clean, easy-to-navigate website that laid out all the good things about the products. The logo is an image of a woman raising both her arms.
|December 7, 2020
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