Your product deserves the right customers.
Let’s make them choose you.
Let’s make them choose you.
Clarify your brand with clear positioning, sharp messaging, and a visual identity that
builds trust with the right customers.
Limited spots each month.
You’ve launched, gained customers, and your business is growing…
But people still hesitate. You keep explaining what you do, your message keeps changing, and your brand doesn’t feel consistent. So growth slows down, not because your product isn’t good, but because your brand isn’t clear. Sound familiar? This is what I fix.
Your Solution
Brand Clarity Therapy
A structured process that diagnoses and fixes what’s unclear in your brand so the right people understand your value and choose you.
✅ Clear positioning your market understands
✅ Messaging your team can explain
✅ A brand identity built for growth
✅ Consistent branding across all channels
✅ Confidence to grow and scale your business
Chester was amazing to work with. His input and output far exceeded my expectations and really propelled my project forward. If you’re looking for Brand direction, Chester will deliver on what you need.
Sho Soboyejo
Founder Breadkrumb
Built for growing businesses
✅ Early-stage and growing companies
✅ Revenue-generating businesses
✅ Small teams with 30 people or fewer
✅ Products or services already in the market
✅ Founders struggling with brand clarity
How it works
Step 1: Sign up for Brand Clarity Therapy
Answer a few questions so we can see if we’re a fit.
Step 2: Audit and workshop
We identify what’s unclear and define what your audience needs to hear.
Step 3: Build and ship
We refine your positioning, sharpen your messaging, and create the identity you need.
What’s included
✅ Comprehensive Brand Audit
✅ Brand Strategy
✅ Brand Messaging Framework
✅ Visual Identity System
✅ Brand Guidelines
Brands I’ve Recently Helped Build
Who you’ll be working with
Hi, I’m Chester. You’ll work directly with me to shape the thinking behind your brand before anything is designed.
- 10+ years in branding
- Upwork Certified Branding Identity Designer
- Top-Rated Plus Brand Developer on Upwork
- 100% Job Success Rate
- Built 100+ brands across different industries
Choose your Brand Clarity plan
Monthly Plan
For growing businesses, making a monthly investment in brand clarity and execution.
$4,000/month
Quarterly Plan
For growing businesses ready to commit to a longer-term investment. Save $2,000 vs. paying monthly.
$10,000/quarter
How we work
- One clear priority at a time
- Ongoing design support
- Website, decks, and brand assets
- Weekly updates and async reviews
- Implementation roadmap
- Pause or cancel anytime
Takes 2 minutes, no payment required. Get a 30-minute intro call after sign-up.
Limited Spots Available
I work with only two clients each month to give you my full attention. Secure your spot before it’s gone.
Trusted by Founders
Gursharan Sarkaria
Principal Solicitor, Sarkaria Lawyers
Dependable Workhouse
Chester is a dependable workhouse. He has outstanding communication and technical skills. He listens patiently and works tirelessly.
Kyle Meagher
Founder, Kung Pow Marketing
Above and beyond expectations
Chester is highly ambitious, works very quickly, and goes above and beyond expectations.
Jourdan Amerson
Founder, Adrenaline Murals
I didn’t expect that
Chester’s work is absolutely incredible. This guy knows branding inside and out.
Dave Morris
Founder, ELDIPH
Very reliable
Excellent work and very reliable. I look forward to working with Chester again in the future.
Michelle Dauberman
Founder, Lean Girl Guide
Beautiful designs that were on brand
Chester was fantastic at both understanding the brief, as well as delivering beautiful designs that were on-brand. He went over and above to include additional elements too!
Justin Adams
Amazon Best-selling Author
Knocked it out of the park again!
This was my second time working with Chester and he knocked it out of the park again! He has good instincts for visuals that tell the brand story and communicates very well.
Natalia Delgado
Visual Designer and Educator
Very friendly
Very easy to communicate with. Did job and adjustments as requested. Very friendly and willing to go the extra mile to get the work done.
Papa Yaw Quainoo
Founder, Growing Wealth Platform
Very Knowledgeable.
First time working with Chester and if you ask..will i recommend him? Absolutely!! Genius!
Tia Harrison
Founder, Sinatia
Rare Kind of Designer
Chester delivers with excellence. He consistently translates abstract concepts into stunning visuals that capture the soul of the work.
In Case You’re Wondering
Having a full branding team can be a great choice for some businesses.
But building an in-house brand team costs over $400K per year. That’s before benefits, tools, and overhead.
Typical roles and average salaries:
Brand Manager: $75,000 / year
Graphic Designer: $60,000 / year
Copywriter: $65,000 / year
Social Media Manager: $50,000 / year
Marketing Research Analyst: $75,000 / year
Web Designer or Developer: $90,000 / year
That’s a full team just to keep your brand moving.
This is not for idea stage startups.
This work is designed for businesses that already have a product, customers, and revenue.
It is also not for companies looking for a quick logo or a one time design project.
The focus is brand clarity that supports growth.
Not always.
Some companies only need clearer messaging and stronger positioning.
Others benefit from updating their visual identity to match the business they have grown into.
I start with a brand discovery session to get clear on who you are, who you’re for, and what you want to be known for. From there, I simplify your positioning, refine the message, and make sure everything feels aligned before any design work starts.
No.
Most companies I work with are already operating in the market.
They usually have a product, customers, and a small team.
The work focuses on helping growing businesses clarify their positioning, message, and brand identity so they can scale with more confidence.
It depends on the scope and how quickly we move together. Most branding projects take a few weeks to a couple of months, with progress happening continuously rather than all at once. The focus is steady momentum, not rushing decisions that affect your brand long term.
While I don’t offer web design as a standalone service, I integrate it seamlessly into the branding process. After we’ve developed your brand identity, I’ll create a responsive and functional website that reflects your brand’s personality and connects with your audience effectively.
Yes.
I help you get clear on what to say, who you’re saying it to, and how it supports your brand goals.
That includes content direction, messaging themes, and practical guidance so your social posts feel consistent, intentional, and aligned with your brand.
Not sure if you’re ready?
Take the free brand assessment first
✅ Answer 25 quick questions
✅ Get Immediate Recommendations
✅ 100% Free
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