Brand Development Made Simple

Subscription-based functional strategies and solutions for early-stage start-ups aiming to establish brand loyalty.

Tell me about your brand, and I’ll tell you what you need to bring it to the next level.

I didn’t expect that

Chester’s work is absolutely incredible. This guy knows branding inside and out. He can deliver a very thoroughly researched brand for your company that’s positioned uniquely against competitors. He honestly knows more about our competitors and target market now than we did and had some really innovative ideas for directions to take the company and branding that we hadn’t even… Read more “I didn’t expect that”

Jourdan Amerson

Above and beyond expectations

Chester is highly ambitious, works very quickly, and goes above and beyond… Read more “Above and beyond expectations”

Kyle Meagher

Dependable Workhouse

Chester is a dependable workhouse. He has outstanding communication and technical skills. He listens patiently and works tirelessly. Chester assisted us for over a year and helped our company from scratch; logo designing, web designing, competition researching, social media marketing, to succeed. To meet deadlines, he reaches an extra mile and accommodated our requests by waking up in the middle… Read more “Dependable Workhouse”

Gursharan Sarkaria

Beautiful designs that were on-brand

Chester was fantastic at both understanding the brief, as well as delivering beautiful designs that were on-brand. He went over and above to include additional elements too! I will absolutely be working with him on future… Read more “Beautiful designs that were on-brand”

Angelique Michelle Dauberman

Knocked it out of the park again!

This was my second time working with Chester and he knocked it out of the park again! He has good instincts for visuals that tell the brand story and communicates very well. It’s a pleasure working with… Read more “Knocked it out of the park again!”

Justin Adams

Very friendly

Very easy to communicate with. Did job and adjustments as requested. Very friendly and willing to go the extra mile to get the work… Read more “Very friendly”

Natalia Delgado
Visual Designer and Educator

Very reliable

Excellent work and very reliable. I look forward to working with Chester again in the… Read more “Very reliable”

Dave Morris
Founder, ELDIPH
No items were found matching your selection.


Gain exclusive access to game-changing branding tips, delivered every Saturday at 8 am ET, be the first to be notified and receive actionable insights that will make your brand memorable.

I don’t spam! Read my privacy policy for more info.

What you need to know

Who I love to work with?

Currently, my work is primarily focused on branding for early-stage e-com start-ups that have been operating for no more than three years and have a team of no more than 10.

Will I work with businesses outside of the E-com and SaaS industry?

Not at the moment. My current focus is primarily on early-stage tech start-ups. I’ve shifted my expertise to help these innovative ventures navigate the challenges and seize the opportunities that arise in their early stages.

Where did you get your design degree?

I have acquired my design skills through a combination of practical experience, self-learning, and working in the field for four years at a reputable branding agency.

While I do not possess a formal design degree, I have honed my craft by immersing myself for over a decade of freelancing in real-world projects, leveraging online tutorials, and constantly staying up-to-date with industry trends. My expertise is grounded in hands-on experience and a passion for creating impactful designs.

If you are specifically seeking someone with a design or business degree, I may not be the ideal fit for your requirements.

However, if you value practical expertise and a proven track record, I would be delighted to discuss how I can bring value to your project.

Why don’t I just hire a full-time senior brand manager?

Having a full-time senior brand manager can indeed be an excellent choice for certain businesses, offering several advantages over subscribing to external services like ours.

However, I understand that finding the right senior brand manager is not an easy task.

Moreover, it’s essential to consider the financial aspect of hiring a full-time brand manager. The average annual salary for a senior brand manager can be around $140,000 USD or even more, depending on the location and industry.

In contrast, by subscribing to our services, you gain access to an all-in-one branding solution that goes beyond just a senior brand manager. My comprehensive services includes not only brand development but also social media strategy and web design, ensuring that all aspects of your brand’s online presence are thoughtfully and cohesively executed.

With the ability to pause the subscription when needed and resume whenever you’re ready, you can take full control of your branding journey.

Ultimately, our goal is to be your long-term partner in building and maintaining a strong brand presence. Whether you choose to hire a full-time brand manager in the future or continue with our subscription services, we are committed to supporting your brand’s growth and success every step of the way.

How long does it take to design a logo?

The timeline for designing a logo can vary depending on the scope of work and my availability, but typically it will take me from 14 – 21 days to complete your design.

How do I measure branding campaign success?

The success of a branding campaign is measured by evaluating various metrics that provide insight into its impact and effectiveness. These metrics include increased brand awareness, engagement with the target audience, positive customer perceptions, growth in market share and sales, online performance, brand sentiment, consistency across touchpoints, customer loyalty, and competitive analysis. By analyzing these metrics, we can assess the campaign’s effectiveness in achieving its goals and make informed decisions for future branding efforts.

What does my brand strategy service typically include?

Brand strategy services typically include a comprehensive analysis of the market, target audience, and competition, and developing a unique brand identity, messaging, and positioning strategy. But, this may still depend on the needs of the client.

Can I assist you with creating brand guidelines?

Yes, as part of the branding development process, I can assist you in creating comprehensive brand guidelines.

How do I ensure that the brand reflects your business values and goals?

To ensure that the brand reflects your business values and goals, I work closely with you throughout the process. I conduct in-depth discussions, research your business, and align the branding strategy with your objectives. Your feedback is highly valued, and we’ll iterate based on it. Through testing and ongoing collaboration, we’ll create a brand that authentically represents your values and effectively communicates your goals to your target audience.

How long will it take me to develop your brand strategy?

The timeline for developing a brand strategy can vary depending on the complexity of the project but typically ranges from a few weeks to several months.